Snovio: Lead Generation On The Blockchain

Interview with Alexis Kratko, CEO and Founder of Snovio.

What challenge is Snovio addressing?

Snovio aims to solve the problem of irrelevant and outdated lead data introducing a new approach to lead generation.

What is the scale of this challenge?

Every business has its peculiarities and difficulties to face. But the one issue they all have in

Alexis Kratko

common is searching for reliable and up-to-date leads, that is both costly and time-consuming.

How does Snovio turn this challenge into an opportunity?

Snovio saw that professionals often suffered from the lack of staff, funding and time for  successful lead generation, so the team came up with the idea to incorporate the crowdsourcing data collection to make the most up-to-date and reliable data on leads available for their customers.

Can you showcase some team members/advisors which have a strong background? What is their connection with this particular project?

Alexis Kratko, CEO and founder of Snovio. He has first-hand knowledge about marketing and lead generation. Alexis knows exactly what it takes to generate a lead enriched with highly-valuable and relevant information, so he understands how to create a solution that will be greatly appreciated by marketing, HR and sales professionals.

Alexander Zhadko, PM, web-developer. He was the one seeing the Snovio’s birth. He always appreciates the user feedback and try to do his best to improve the product.

Tomoaki Sato, Starbase founder. He is extremely passionate about blockchain technology, decentralization and innovative projects. He provides Snovio with advices on token financial model and blockchain itself.

Alexander Borodich, founder of Universa Blockchain. Being a pioneer in the fields of innovation and blockchain world he shares with Snovio his valuable knowledge.

In which jurisdiction is the company incorporated?

Singapore. But we may change it to Gibraltar for the token sale because of the rapid changes in the legislation

Will the project be audited and will the audit reports be fully published?

It will be audited. The audit will be done by the founder of StarBase (Japan) and MasterChain (Russia) and it will be published soon.

Does Snovio have a viable product at this time?

Snovio’s MVP is already functioning. The platform provides the users with such features as Domain Search, Email Verifier, Lead Search and Company Search and it has a dedicated Chrome Extension with 6,500+ installations.

What is the status of this product? 

Beta version of the service was launched in April 2017.

How many users are actively using this product?

Almost 7,000 users

What is the structure of the ICO? (Bonuses, Dates, Market Cap)

Token sale launch date: 3 October 2017
Min cap: $5 million
Hard cap: $15 million
Bonus schedule: day 1: 10% / day 2-7: 5%
Token emission: 2,5 billion SNOV
Distributed during token sale: 1,5 billion SNOV at a base price of $0.01 per token

What are the requirements to participate in the ICO?

Everyone can participate in the ICO except for citizens of Singapore, the USA, and their respective territories.

What are the pros and cons for the token holders?

As SNOV is a utility token, it will be useful for those who deals with hunting for contact data daily. They will be able to discover all the benefits of automated lead sourcing Snovio can provide them with. Such modules as Domain Search and Bulk Domain Search will help to extract emails from websites of interest to get in touch with the person you need. Company Profile Search is extremely handy when it comes to contacting people in a specific company as you can filter your search by the country, city, industry and its size.

You can create a list of companies that suit your needs and then explore the detailed company’s profile. Email Verifier will exclude invalid emails from the database to decrease the bounce rate and save the valuable time of headhunters, sales representatives and marketers who use this source to connect with the lead of interest.

And token holders, who are not interested in the proposed services, can sell or trade tokens on cryptocurrency exchanges.

The disadvantage is obvious, it’s the risk associated with current token sale practices.

Was there a pre-ico?

Token pre-sale has already started and will be live till 2 October 2017. It was decided to conduct it through Whitelist program. To be on the Whitelist a participant should fill in a simple form, and wait till the confirmation.

When purchasing from $ 5 000 to $ 50 000, additional bonus of 15% to purchased SNOV tokens is provided. When purchasing from $ 50,000, additional bonus of 25% to purchased SNOV tokens is provided.

What is the price of the pre-ico and the price of the ico?

The minimum purchase allowed at the pre-sale stage is $5,000 while the minimum purchase during the token sale is $1.

How many tokens will be issued?

2,5 billion ethereum based SNOV tokens will be emitted, and 60% of them will be available for purchase.

Is there a cap on the ICO?

The minimum cap is $5 million, and the hard cap is $15 million.

Would you like to add any further info?

Snovio will also function as a marketplace. This means that a customer will be able to place an order for lead search that will be fulfilled by an agent. The customer will state the criteria and set a reward in SNOV tokens to motivate the agent. The agent can use his own tools or Snovio’s features to hunt for valuable leads. Then the customer can look through data provided by the agent (partial data), validate and accept the order fulfilment.

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We thank Alexis Kratko for the interview.