Employee motivation brings out the best in your team and ultimately plays a critical role in your startup's maturation. In a day and age where the competition to attract and retain high-quality talent is skyrocketing, entrepreneurs must be wary of the appropriate practices to keep their current and future...
The past two years have revolutionized the way of working. As a result, many businesses have had to evolve how they handle their operations according to pandemic guidelines. A decade ago, most of the global workforce was hardly acquainted with hybrid and remote work models.
However, the height of the...
The past few years have revolutionized how we perform in the workplace and our personal lives. Limitless disruptions, disruptive innovations, and the shift to virtual, remote, or hybrid work models make it increasingly challenging for entrepreneurs and project managers to track their team members' time.
Although it's pretty elementary to...
2022 is here, and it has brought a few changes in the workplace. Many businesses have had to survive on remote working for the past two years since the Covid-19 pandemic hit. Can you believe it’s been that long?
But as the situation gets better and more employers can’t wait...
In a day and age dominated by digital commerce and ever-evolving technological perks, entrepreneurs must wear various hats to keep their venture’s door open. Therefore, you ought to be aware and capable of embracing all the suitable perks that will ultimately ensure the maturation of your startup.
Adopting advanced technological...
Achieving independence, financial success, and ultimately, your startup gaining traction and securing an optimal level of success are the core objectives for all entrepreneurs. Expanding your startup across borders is an ideal growth strategy you need to take your venture to the next level.
In a day and age dominated...
As stated in a previous post, pre-employment testing can be an important aspect of scoring the best candidates for your startup. Apart from attracting excellent talent, it also helps enhance your new business’s productivity, performance, and objectivity. Making a wrong hiring decision will not just cost you a bad...
Insufficient prowess is a top reason why many startups close their doors. Finding suitable candidates to handle the venture's critical operations can be intimidating for most emerging startups and SMEs. Making a bad hire can be expensive and detrimental in the long haul.
Unfortunately, there isn't a one-size-fits-all approach to...
Marketing is one of the most powerful and effective techniques to offer your startup optimal visibility and propel it to a scalable height.
Regardless of your startup's marketing strategy, niche marketing, email marketing, influencer marketing, just to mention a few, all fall into two broad categories: pull marketing or push...
To be an apt entrepreneur, one has to be aware and capable of adapting all the suitable perks that will ultimately ensure the maturation of their venture. Moreover, one of the keys to success is the ability to satisfy your clients' demands and projects on time, within the allotted...
In a recent post, 5 Top Reasons Your Startup Needs A Project Management Tool, we gleaned detailed insights on how incorporating project management tools could be an essential element to propel your startup into scalable height.
Entrepreneurs have to adapt to several perks to take their organization to a new...
As a startup owner, it’s essential to track specific metrics to take your organization to a new level. Unfortunately, a prevalent mistake some entrepreneurs make, especially after launching their venture, is focusing solely on revenue and profits.
Don’t get it wrong. Yes, keeping track of your startup’s revenues and profits...
Have you incorporated influencer marketing into your startup’s marketing strategy? If not, it’s time to start thinking about it. While at it, what type of influencer marketing are you using or thinking of using?
First, integrating various marketing techniques in your startup’s operation will propel your growing venture into scalable...
Entrepreneurs must wear various hats in the current eCommerce and digitalization era and adapt to all technological perks to remain relevant and gain optimal traction. Moreover, thanks to social media platforms such as LinkedIn and Facebook, social media marketing popularity has surpassed expectations.
Businesses of all sizes have to leverage...
Google and Facebook are a reckoning force in the digital advertising realm. With billions of users visiting the platforms daily, it's reasonable for startup owners to capitalize on such potent and effective advertising techniques to expand their brand's outreach.
Alongside email marketing, advertising on Google and Facebook will offer your...
Entrepreneurs have to wear various hats to keep their venture's doors open in the current eCommerce era. And, knowing how to ensure there are enough products to satisfy your clients' demand without creating an overstock while concurrently avoiding gluts and shortages is a forte all entrepreneurs ought to glean...
Marketing is one of the most effective strategies for propelling your business to a scalable height regardless of its size. Email and influencer marketing are some of the most potent and cost-effective marketing techniques we have shed many insights upon.
In this masterpiece, we will elucidate a highly targeted form...
Propelling your startup to scalable heights requires you to wear various hats in this ever-dynamic realm of eCommerce. One sure way of ensuring your startup has a competitive edge against its competitors, and in general, enhancing its operations in all sectors is having a solid online experience. That is,...
This is the decade of influencer marketing. If your growing venture hasn't yet incorporated influencer marketing in its operations, or worse, heard of this new and fast-growing customer acquisition method, you ought to assess your marketing strategies. Influencer marketing growth and its success have surpassed expectations. Email marketing and,...
It’s no doubt, email marketing, influencer marketing, conversational marketing, and viral marketing are some of the most potent yet cost-effective marketing strategies to propel your startup to scalable heights. Still, and akin to all marketing strategies, without a practical and proper approach, you might as well be setting your...