Thanks to the available vaccines, the end of nationwide lockdowns and travel restrictions could be on the horizon. But that does not erase the effects of the pandemic across the world, especially for businesses.
Some businesses shut down, but other entrepreneurs embraced the situation and brought about new business ideas....
Incorporating various marketing tactics in your startup’s operation will play a vital role in ensuring your startup keeps its doors open. Email marketing, conversational marketing, social networks, and viral marketing are just some of the most powerful yet cost-effective marketing techniques for generating leads and scaling your startup.
Also, in...
There are numerous successful businesses across the world that were started and are run by spouses. Others might be sole proprietorships, but behind the scenes, one of the spouses helps one way or the other.
Yes, it is possible to start and run a business with your partner. But the...
Savvy entrepreneurs must be aware of all prevailing technological perks and, importantly, should be capable of embracing the relevant tools that will lead to their entity’s maturation. This is especially critical in a day and age influenced by eCommerce and online shopping.
Our recent post touched more on payment processors...
Cloud storage, which is off-site storage maintained by third-parties, has caught on over the last decade. It is not hard to see why many companies move their data storage to cloud-based, from the versatility to access data to the security.
Here’s why you should join the bandwagon and move your...
Besides Email Marketing, social media marketing is a fast-growing customer acquisition method, and there is no doubt this trend will keep up in the foreseeable future. Facebook, Instagram, Twitter, TikTok, and LinkedIn are some of the pervasive social networking websites that have taken digital marketing by storm.
It's reasonable enough...
Apart from having a website for the online presence, many companies are now investing in mobile apps. It gives one a competitive edge against their competitors, reaches the younger demographic, and allows one to connect better with their customers. Many customers now prefer to use a mobile app to...
The E-commerce space is hitting record highs, even after the roof-shattering sale records sites like Amazon had at the onset of the Covid-19 pandemic. As more companies go digital and allow employees to work from home, easy access to e-commerce for various purchases is becoming a household favorite.
Not only...
Your first year in business can be pretty overwhelming. From the diverse learning, making mistakes, hitting incredible highs, questioning your opinions, and most of all, filing taxes.
We know taxes are quite challenging, especially if you have no background in accounting/ but, it shouldn’t take away the exhilaration of being...
Money Alive has a mission to Engage, Educate and Empower those of us who have are approaching their retirement or are already enjoying it. They plan to do so through a series of educational video journeys. Information is power, and MoneyAlive will educate to make hard decisions, easier to make. Ian...
Investing in freelance management solutions.
A look into the crowdfunding campaign of Skwish
Interview with Chris Williams Co-Founder and CC0 of Skiwsh, a website that helps freelancers focus more on their work and less on the administrative side of their business. Skwish will shortly be launching a crowd funding campaign on Invesdor and this will open...
While the number of female entrepreneurs has been low over the years, many countries are experiencing increased growth in female entrepreneurs. In fact, recent studies show that the number of startups that seek funding that have at least one female as a founder has improved. The number has risen...
The majority of startup owners may face financial challenges in the pursuit of getting their new business off the ground. While most entrepreneurs consider traditional financing options as the ideal source of business financing, small business owners have become increasingly problematic to get funding from banks.
In some cases, your...
The past two years have revolutionized the way of working. As a result, many businesses have had to evolve how they handle their operations according to pandemic guidelines. A decade ago, most of the global workforce was hardly acquainted with hybrid and remote work models.
However, the height of the...
To be an apt entrepreneur, one has to be aware and capable of adapting all the suitable perks that will ultimately ensure the maturation of their venture. Moreover, one of the keys to success is the ability to satisfy your clients' demands and projects on time, within the allotted...
ReCasher Investment Loyalty Program
ReCASHer is a recent launch in the fintech space. It plans to revolutionise the loyalty program space by making it more attractive and profitable for merchants and for consumers to use.
In today's world, people are trying to make their money go further and last longer, it is...
In this fast-paced modernization era, entrepreneurs must adapt to the ever-evolving technological perks for their venture to remain relevant and gain traction. Social media marketing through influencer marketing, advertising on Facebook and LinkedIn has enabled businesses to attain optimal visibility, increase lead and sales, and expand their outreach.
There are...
Being aware of various technological perks and embracing the relevant tools gives your startup a competitive edge in the marketplace and bolsters its chances for success. What's more, progressive improvement and automation, especially in marketing strategies, are essential aspects that will ultimately lead to any venture's maturation.
Marketing funnels are...
Turning your idea into a viable venture is just the beginning. The next impediment you have to get across is finding the appropriate persons willing to spend on the products or services your startup is offering.
Your startup finding its right customers and attracting them at an early stage guarantees...
