Apart from having a website for the online presence, many companies are now investing in mobile apps. It gives one a competitive edge against their competitors, reaches the younger demographic, and allows one to connect better with their customers. Many customers now prefer to use a mobile app to...
Thanks to the available vaccines, the end of nationwide lockdowns and travel restrictions could be on the horizon. But that does not erase the effects of the pandemic across the world, especially for businesses.
Some businesses shut down, but other entrepreneurs embraced the situation and brought about new business ideas....
Silent partners might just be the unsung heroes of the business world. They offer the financial lifeline that startups and small businesses often desperately need without demanding control or a say in daily operations. If you're looking to kickstart your business while keeping the reins firmly in your hands,...
New age might just refer to alternative approaches to the western culture, but it provides several avenues to entrepreneurship. When looking for business ideas, one is no longer stuck in the old school thought of business. With the new age belief that includes belief in physics, astrology, reincarnation, and...
Entrepreneurs must wear various hats to ensure their entity remains relevant and keep its doors open. This is especially critical in a day and age dominated by digital commerce and ever-evolving technological perks. Therefore, you ought to be aware of all the suitable tools to gain a competitive edge...
Besides Email Marketing, social media marketing is a fast-growing customer acquisition method, and there is no doubt this trend will keep up in the foreseeable future. Facebook, Instagram, Twitter, TikTok, and LinkedIn are some of the pervasive social networking websites that have taken digital marketing by storm.
It's reasonable enough...
Entrepreneurs must wear various hats in the current eCommerce and digitalization era and adapt to all technological perks to remain relevant and gain optimal traction. Moreover, thanks to social media platforms such as LinkedIn and Facebook, social media marketing popularity has surpassed expectations.
Businesses of all sizes have to leverage...
Savvy entrepreneurs must be aware of all prevailing technological perks and, importantly, should be capable of embracing the relevant tools that will lead to their entity’s maturation. This is especially critical in a day and age influenced by eCommerce and online shopping.
Our recent post touched more on payment processors...
For an investor looking to sell or buy a business, many factors can determine the worth of a business. And, it goes without saying, understanding the differences between value vs. price is undeniably the most potent investment tactic.
It's usually the jumping-off point for estimating the cost of a deal...
Startup owners must be savvy about their venture's insurance needs to guarantee more financial exposure in a loss. Better, you can be one step ahead by getting your startup an extra layer of coverage over your primary insurance.
That's where a commercial umbrella policy comes into play. It's almost impractical...
In a recent post, 5 Top Reasons Your Startup Needs A Project Management Tool, we gleaned detailed insights on how incorporating project management tools could be an essential element to propel your startup into scalable height.
Entrepreneurs have to adapt to several perks to take their organization to a new...
A startup car can significantly impact your business and the potential profits you could gain. For instance, it enhances your business appearance and impresses clients by demonstrating business success. A car is part of your brand. Most importantly, it streamlines your team member's commute and can be an important...
Being aware of various technological perks and embracing the relevant tools gives your startup a competitive edge in the marketplace and bolsters its chances for success. What's more, progressive improvement and automation, especially in marketing strategies, are essential aspects that will ultimately lead to any venture's maturation.
Marketing funnels are...
The E-commerce space is hitting record highs, even after the roof-shattering sale records sites like Amazon had at the onset of the Covid-19 pandemic. As more companies go digital and allow employees to work from home, easy access to e-commerce for various purchases is becoming a household favorite.
Not only...
Invesdor review with Mikko Savolainen
Mikko Savolainen is communications manager at Invesdor, a firm which helps startups source financing from the crowd. In this interview, he explains how invesdor works and why startups are an important part of the economy.
What problem is Invesdor solving?
Simply put, we’re enabling growth companies to tap...
Negotiating and closing a business deal successfully is a must-have skill for all startup entrepreneurs. Hardly ever is it something you will learn as part of any school curriculum. Yet, your startup will need hundreds, if not thousands, of business negotiations that you have to close down successfully.
To some...
Starting an Amazon business might seem like venturing into a jungle, but with the right guide, you can turn it into a thriving ecosystem. Amazon, being the colossal marketplace it is, offers a golden opportunity for startups to reach millions of potential customers. But how do you make your...
As stated in a previous post, pre-employment testing can be an important aspect of scoring the best candidates for your startup. Apart from attracting excellent talent, it also helps enhance your new business’s productivity, performance, and objectivity. Making a wrong hiring decision will not just cost you a bad...
Starting a business is one thing, but running a business is entirely a different thing. Apart from requiring your absolute dedication and attention, the level of your skills in various business aspects goes a long way in ensuring your startup survives. If you are starting a business in 2021,...
Different marketing tactics such as email marketing will play a vital role in ensuring your startup becomes a success story. Email is one of the most prevalent means of communication across the globe. It's sensible enough for startup owners to capitalize on this trend to connect with their target...
