Being on top of your startup's finances and taxes is paramount to ensure the maturation of your entity. The knack of navigating financial statements, maintaining accurate financial records, and understanding your tax obligations will go a long way in ensuring your growing venture stays on the right side with...
Invesdor review with Mikko Savolainen
Mikko Savolainen is communications manager at Invesdor, a firm which helps startups source financing from the crowd. In this interview, he explains how invesdor works and why startups are an important part of the economy.
What problem is Invesdor solving?
Simply put, we’re enabling growth companies to tap...
This is the decade of influencer marketing. If your growing venture hasn't yet incorporated influencer marketing in its operations, or worse, heard of this new and fast-growing customer acquisition method, you ought to assess your marketing strategies. Influencer marketing growth and its success have surpassed expectations. Email marketing and,...
In this fast-paced modernization era, businesses of all sizes appreciate the immense potential of hiring third-party services and, in particular, extremely qualified talent to handle most of their operations. Popular sites such as Upwork, Freelancer, and Fiverr are just some of the prevalent sites for outsourcing skilled freelancers to...
There are numerous successful businesses across the world that were started and are run by spouses. Others might be sole proprietorships, but behind the scenes, one of the spouses helps one way or the other.
Yes, it is possible to start and run a business with your partner. But the...
Employee motivation brings out the best in your team and ultimately plays a critical role in your startup's maturation. In a day and age where the competition to attract and retain high-quality talent is skyrocketing, entrepreneurs must be wary of the appropriate practices to keep their current and future...
Running a successful start-up requires a lot of marketing. While technology and social media might be taking the lead on all businesses' marketing avenues, offline marketing is not entirely dead. Marketing your small business, both online and offline gives you more success chances. Below are some of the offline...
It’s no doubt, email marketing, influencer marketing, conversational marketing, and viral marketing are some of the most potent yet cost-effective marketing strategies to propel your startup to scalable heights. Still, and akin to all marketing strategies, without a practical and proper approach, you might as well be setting your...
Apart from having a website for the online presence, many companies are now investing in mobile apps. It gives one a competitive edge against their competitors, reaches the younger demographic, and allows one to connect better with their customers. Many customers now prefer to use a mobile app to...
Companies often seek funding sources to get off the ground and expand their outreach. It's a typical aspect of most businesses' quest for optimal success. This is especially true for startups and SMEs, where financial challenges impede their maturation.
It's only reasonable for such entities to leverage the multitude of...
Entrepreneurs must wear various hats in the current eCommerce and digitalization era and adapt to all technological perks to remain relevant and gain optimal traction. Moreover, thanks to social media platforms such as LinkedIn and Facebook, social media marketing popularity has surpassed expectations.
Businesses of all sizes have to leverage...
Seeing the venture you have put many resources into gaining traction and securing an optimal success level is the core objective for all entrepreneurs. Still, it's not a forte most business people excel in.
Scaling your startup to the next level isn't a walk in the park. You have to...
For an investor looking to sell or buy a business, many factors can determine the worth of a business. And, it goes without saying, understanding the differences between value vs. price is undeniably the most potent investment tactic.
It's usually the jumping-off point for estimating the cost of a deal...
As stated in a previous post, pre-employment testing can be an important aspect of scoring the best candidates for your startup. Apart from attracting excellent talent, it also helps enhance your new business’s productivity, performance, and objectivity. Making a wrong hiring decision will not just cost you a bad...
Financial challenges are a significant impediment hindering the maturation of startups and SMEs. Unfortunately, it doesn’t get better, considering it’s increasingly problematic for small business owners to source funding from conventional financing options such as banks. Moreover, angel investors and venture capitalists have tightened their pockets and set stringent...
Starting a company is one thing, but finding the right talent to hire for various tasks is one of the headaches most startups have to deal with. For starters, the compensation package of most startups is no comparison to what established companies offer. This makes it a bit challenging...
